Pipeline
0 → 6 months booked
Day rate
$2.5k → $4.2k
Timeline
75 days
Plan used
Elite Blueprint
01 · Before
The problem we inherited.
Just exited as CTO of a Series C fintech. Strong network, weak narrative — 'available for fractional or advisory' was the entire pitch.
02 · Insight
What we found on the call.
Aaron didn't sell capability — every fractional CTO does. He sold *the specific 90-day translation work* he had repeatedly done: turning founder vision into the first engineering hire's first quarter plan.
03 · Positioning
The sentence we landed on.
I am the 90-day bridge between a fintech founder's product vision and the engineering culture that ships it.
04 · Results
What happened next.
- ✓Booked out 6 months on day rate within 75 days
- ✓Day rate raised from $2.5k to $4.2k — no client pushback
- ✓Two engagements converted to equity advisory before contract end
- ✓Now reviewing inbound rather than chasing — referrals doubled
"
I had the resume. I didn't have the sentence. The blueprint gave me the sentence — and the conversations stopped being interviews.
Think a similar shift is sitting in your brand?
We'd know in 30 minutes. No slide deck, no sales pitch — just structured probes.
